David Book is our tech-guru. He lives in Monterey, CA and enjoys blogging, coaching youth sports, sailing big boats and flying small planes. His writing educates, entertains, and otherwise enlightens thousands of like minded sales professionals in the new and use auto industry.
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The MyGoalTracking Blog Archives    

June, 2009

COMMENTARY: Are Leads LEADS?
Sunday, June 14th, 2009

Many sales people think they know what somebody is inquiring about before speaking with them. When you receive an internet lead or a telephone call, do you assume the person contacting you is interested in buying something? Most sales people do, this is a mistake.
The reality is, when somebody calls you or emails you (even [...]

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